A good SEO strategy needs having a "TEXT to HTML ratio" that is as high as possible. In other words, the websites must have more text (content) as compared to your HTML tags. However if someone is writing brief articles or posts, your text to HTML ratio will be really low. To avoid re-designing their website in such circumstances, people pick masking to meet SEO standards.
masking, what is masking, seo cloaking
cloaking, what is masking, seo cloaking
He further mentioned that if any website includes a code that separates the Googlebot on the basis of the user agent or IP address, Google considers it as cloaking and might take action versus the site.
This addresses our concern that there is no such thing as 'White Hat Cloaking' in Google's web designer guidelines. So, do not be tricked if someone informs you to try white-hat Cloaking.
What is Google's penalty for masking? The search engine keeps upgrading their algorithm often and if you utilize cloaking, they will sooner or later discover it out and may completely ban your site from being indexed. In fact, Google "blacklisted" a German vehicle maker, BMW, for breaking its standards in February 2006. Should cloaking be performed in SEO? In the Search Engine Optimization (SEO) market, cloaking is thought about to be a black hat method that breaches Google's Webmaster Standards. If you ask us whether you must do cloaking to deceive crawlers and rank high, our response will be NO, search engines do not like to be tricked. Plus, your site is crawled multiple times utilizing different IP addresses and their complex and rigorous algorithm will discover cloaking on your site if you use it. Ensure to keep in mind the techniques we have pointed out in Article source this post to know what is thought about as cloaking by Google and what is not. Do let us understand your thoughts by including comments listed below.